Willard Beach Project Profile

Shared on Hastings View last summer, this Willard Beach residential remodel continues to be a great example of the durability of Integrity’s Ultrex Fiberglass windows and doors in a coastal environment.


 

Homeowners on the coast are looking for products that will hold up against hot sun, salt spray, flying sand, and driving rain. When it’s time to build or remodel, a high performance, durable window is the key to ensuring the longevity of a seaside home.

A recent project in coastal Maine demonstrates how Integrity’s Ultrex Fiberglass windows were used to transform a home while protecting it from the elements and maximizing ocean views.

Willard Beach

This home near Willard Beach, Portland, ME makes use of the many benefits of Integrity All Ultrex and Wood-Ultrex windows and doors. Given the home’s close proximity to the water, the building materials used had to withstand harsh coastal conditions including driving rain, strong winds, high humidity, salt air and more. Ultrex Fiberglass resists harsh corrosives, remains stable in extreme temperatures, and expands at nearly the same rate as glass, resulting in windows that keep their seal and don’t leak.

Project Highlights

Name: Willard Beach
Location: Portland, Me
Project Type: Remodel
Building Type: Residential
Product Series: All Ultrex® & Wood-Ultrex®
Product Type(s): Casement, Awning, & Inswing French door
Architect: Kaplan Thompson
Builder: The Thaxter Company

For additional photos and project details view the full case study at awhastings.com.

Building Brand Advocates – A Labor of Love!

Recently, I had the opportunity to visit with an accomplished builder in Fairfield County, Peter Fusaro of Preferred Builders. I’ve heard and read about Peter through the grapevine here at Hastings as well as through the various contractor communication channels, i.e. builder publications, social media.

The reason for my visit was to tour a residential project that has received numerous honors for its “green” accomplishments. This project, named The Performance House, now also Peter’s home as a model for prospective buyers, was a winner of the 2012 Zero Energy Challenge. Peter was extremely proud to show people this home, as the amount of work that went into the project was lengthy and required an extreme amount of attention to detail.

As I was driving down to visit Peter, my mind began spinning with questions I could ask him about – of course focused around why did you choose Integrity? What do you like about the brand? What can we do to serve you better? I wanted to be sure that I could get as much information as possible in my short visit.

As I entered the house (to 2 beautiful high energy dogs as well!), I quickly learned that questions weren’t going to be needed here. Peter was filled with information, and his face truly showed his love of the home and the project. Peter is completely committed to the idea of “green construction” and especially to the products and companies he chooses to work for.

Peter Fusaro

Hastings’ Sandra Stoughton and Peter Fusaro

In the marketing world, we always look for brand advocates – people who truly love the brand, and in turn tell others about that love. This was clearly the case with Peter. He was able to recount for me exactly how and when he “fell in love with Integrity.” I guess I’ve wondered if people really do feel that strongly about their building products, in the same way that I love my iPhone or my new car. I certainly learned this day that it is possible.

It was an enjoyable morning spent with Peter touring the home. I don’t know if Peter knew just how great I thought the visit and day was with him, but I was sure to end the day with a huge thank you – a thank you not only for his time and the tour, but also for his business.

(For additional information about the Performance House, you can visit Peter’s Preferred Builders web site.)

-Sandra Stoughton
Integrity Brand Manager  

Sandra Stoughton

Marking A Milestone – 40 Years at Hastings for Dusty Hoyt!

Dusty Hoyt, A.W. Hastings President

Dusty Hoyt, A.W. Hastings President

Today we wish Hastings President Dusty Hoyt a very happy 40th anniversary!

Four decades ago today, Dusty officially began his tenure at Hastings (although he and his brother Jody started coming into the office much earlier, with their parents Ivan and Florence Hoyt.)

Dusty has inspired generations of Hastings employees to believe in his vision for the company, because he always believed in them. Combine that with Dusty’s generosity of spirit, his compassion, and his commitment to doing the right things the right way, and you know the secret to Hastings’ success.

All of us at Hastings join Dusty in treasuring our company’s unique history  – a long and winding road full of challenge and opportunity. Today, we also recognize just how far we have come under his leadership. We look forward to continuing the journey with him – and we thank him for bringing us along.

Congratulations, Dusty, on achieving this wonderful career milestone!  

With appreciation, gratitude, and respect,
Your Hastings Family 

Coastal Perspectives: Willard Beach Project Profile

Homeowners on the coast are looking for products that will hold up against hot sun, salt spray, flying sand, and driving rain. When it’s time to build or remodel, a high performance, durable window is the key to ensuring the longevity of a seaside home.

A recent project in coastal Maine demonstrates how Integrity’s Ultrex Fiberglass windows were used to transform a home while protecting it from the elements and maximizing ocean views.

Willard Beach

This home near Willard Beach, Portland, ME makes use of the many benefits of Integrity All Ultrex and Wood-Ultrex windows and doors. Given the home’s close proximity to the water, the building materials used had to withstand harsh coastal conditions including driving rain, strong winds, high humidity, salt air and more. Ultrex Fiberglass resists harsh corrosives, remains stable in extreme temperatures, and expands at nearly the same rate as glass, resulting in windows that keep their seal and don’t leak.

Project Highlights

Name: Willard Beach
Location: Portland, Me
Project Type: Remodel
Building Type: Residential
Product Series: All Ultrex® & Wood-Ultrex®
Product Type(s): Casement, Awning, & Inswing French door
Architect: Kaplan Thompson
Builder: The Thaxter Company

For additional photos and project details view the full case study at awhastings.com.

A Unique Housing Solution for Vermont’s Homeless Veterans

Did you know?  Hastings has a lot of great project profiles on our web site!

Case in point: The Canal Street Veterans Housing Project, in Winooski, VT. This five-story new construction project is a successful marriage of artistic design and functionality.  And this is no ordinary building!  Its special purpose was to provide shelter to area homeless veterans in need of transitional housing.  Learn more about the story behind this unique project by watching this video:

For more video profiles on our Marvin, Integrity, and Infinity window and door projects, visit http://www.awhastings.com/project-profiles. It’s a great place to get ideas for your next project! 

Coastal Perspectives With Meteorologist Adam Strzempko

“Even though it is expected to be a more active season than normal there is really no way to tell what storms will make landfall.” – Adam Strzempko, WWLP-22News Weekend Meteorologist 

When it comes to coastal design and construction, weather will have a huge effect on the long-term performance of a project.  While damaging weather is a four-season concern, on the coast it’s often hurricanes that grab the majority of the headlines. With the 2013 hurricane season now underway, homeowners on the Atlantic coast should anticipate another active hurricane season this year.

The prediction for 2013 by the National Oceanic and Atmospheric Administration is that the season (June 1 – November 30) will be “above normal and possibly extremely active.”

Americans living along the eastern seaboard and the Gulf Coast should take steps now to make sure they are prepared should a major hurricane strike – that means food, water and batteries to last three days, a communication plan so friends and family can find you, an up-to-date insurance plan, and the ability to secure your property.

We checked in with meteorologist Adam Strzempko of WWLP-22News in Springfield, MA for his perspective on what coastal residents might expect from this year, and for his opinion on how they can manage through the season.

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  • Meteorologists are predicting that the 2013 Hurricane Season will be an active one. How many hurricanes are expected to  make landfall this year, and why do you think this year will be more active than average? 

It is forecast to be a more active hurricane season than normal. NOAA’s Atlantic Hurricane Season Outlook says there is a 70 percent likelihood of 13 to 20 named storms (winds of 39 mph or higher), of which 7 to 11 could become hurricanes (winds of 74 mph or higher), including 3 to 6 major hurricanes (Category 3, 4 or 5 with winds of 111 mph or higher). These ranges are well above the seasonal average of 12 named storms, 6 hurricanes and 3 major hurricanes.

Even though it is expected to be more a more active season than normal there is really no way to tell what storms will make landfall. That can really only be determined once the storm forms and then looking at what weather systems will affect its path at that time.

This hurricane season is expected to be so active because of warmer than average water temperatures in the tropical Atlantic Ocean and Caribbean Sea. Also an El Niño, which often helps to suppress hurricane formation, is not expected to develop.

  • What advice would you have for hurricane preparedness for people who live on the coast – both in general, and when a hurricane strike is imminent? Should someone prepare differently depending on the “rating” of the storm?

People living along the coast should have a plan ready. To protect your property, storm shutters are a good idea or boarding up windows ahead of an approaching storm. Whether you should evacuate will depend on how close you are to the coast. People right along the shoreline should really consider evacuating for just about any category storm. A Tropical Storm or even a Category 1 hurricane can cause considerable storm surge if it comes in at high tide. If a hurricane is a category 3 through 5 people even near the coast should move inland due to storm surge that could move in several miles in some cases.

  • How are changing weather patterns impacting New England coastal environments? What changes most concern you in terms of coastal living? 

Changing weather patterns do seem to be having an effect on the New England coastal environment. Between tropical storms and hurricanes and intense Nor’easters in the spring, fall and winter we continue to see considerable beach erosion along the New England coastline. The most concerning thing I am seeing are homes that are becoming uninhabitable because the erosion is making the ground they were built on unsafe. It’s also worrisome to see how the erosion has changed the way some of our beaches used to look like.

  • What kind of tools do meteorologists have at their disposal when it comes to hurricane predictions?

When it comes to forecasting hurricanes we have quite a bit now at our disposal. There are numerous computer models that help forecast the path of a hurricane. There are new satellites that give us a much better view of the storm and what is actually going on inside it. There are also hurricane planes with the latest technology that fly into the storms to give us an even better idea of what is happening inside the hurricane.

  • Knowing what you do about the weather conditions that can affect coastal areas, if you were building a house on the coast, are there any specific steps you would take to safeguard your home? 

If I was to build a house on the coast I think the one thing I would do, and what I see a lot of people doing and it seems to help out, is to raise the house or build it on stilts. In some of the recent storms this seems to have helped save a number of homes that would otherwise have been flooded or even washed away when the storm surge came in. I believe some states have changed their building codes and are requiring homes to be built this way depending on how close they are to the water. Also if I were to have a house on the coast I would make sure it had storm shutters.

Throughout the summer, other professionals will share their thoughts and experiences with us on the many factors that come into play in coastal living and construction.  In the meantime, if you have questions about a coastal project, contact the Hastings team. Email support@awhastings.com or call your Hastings Sales Representative.

WebBio-AdamStrzempko_20100924095628_320_240Adam Strzempko is the Weekend Meteorologist for WWLP-22News in Springfield, MA.  Adam has been keeping viewers informed and safe for 15 years, and enjoys the challenge of predicting New England’s changeable weather patterns. 

Coastal Perspectives With Architect Michael McKinley

“All attention is directed to the shoreline now – people will continue to build right on the ocean no matter what happens. But that’s where our clients are. The terrain has changed – it’s a whole new world out there.” – Michael McKinley, Michael McKinley and Associates, LLC

When designing coastal projects, today’s architects must navigate a complex and changing landscape of codes and regulations, minimizing risk and managing their clients’ expectations for coastal living along the way. We caught up with Stonington, Connecticut Architect Michael McKinley, who specializes in designing exceptional coastal homes in New England communities, to learn more about how he achieves success for his coastal clients.

Front with hedge

  • What are the three most important things to look at when you begin a coastal project?

First, we look at the regulatory issues including FEMA regulations and local codes and ordinances. If these are not addressed, the rest doesn’t matter. Then, we view the property from the water, thinking about the home’s image from all angles. It’s interesting that the client often considers the water side to be the “front,” but in reality, coastal homes have two “fronts,” one of which is the water side. A lot of the images we put forth are from the land, but some of the most impressive are from the water – and you never see that from a car. That character of the water side is important. And finally, we consider the materials that go into a project, in terms of the weather conditions that a coastal location may face.

  • Talk to us about “working from the outside in” as you describe it on your website.

It’s about the way that the coastal residence gracefully transitions from outside to inside. The more gradual and eventful that transition is, the richer the architecture is. We draw our floor plan with the entire site in mind, working with critical exterior features including trees, landscapes and views, and then transitioning to the inside, with all season rooms and porches offering a “skirt” to the main structure.

  • What do you consider about windows and doors as they relate to interior design? Does this become complex when paired with performance requirements?

Yes, the relationship between interior design and exterior performance requires a lot of thought. Part of the reason it is complex is the industry-wide condition where Design Pressure ratings restrict product size choice.

Aesthetically, the double hung window is the window of choice for most of our clients. Sometimes, that means Casement and Awning windows are ruled out even though they offer a better Design Pressure rating than a double hung, and would be the best window style from strictly a performance perspective.

Additionally, it takes some effort to design a 6,000-square foot house just using double hung windows – but the orchestration of light and elements of the windows is the level of work that people pay us for. We want to develop musicality and scale windows to the exterior and to the interior. It’s easy to pick the windows and put them in – but harder to achieve the discipline and sense of balance on the interior that we look for in our projects.

We usually draw using Marvin window sizes, and then we readjust when we work with our local retailer. We often have a conversation where we go back and get feedback on what was drawn, and then get the recommendation on what should be done to meet the performance needs of the house within the product offerings.

  • What window and door trend are you seeing most for your coastal clients?

Right now Lift and Slide doors are the rage for my clients. We are using these in most of our coastal projects, not necessarily opening up directly to the outside, but opening onto porches or all season rooms. It’s a way to embrace indoor-outdoor living, even in a relatively modest house.

  • What is the greatest challenge when designing in these environments?

This comes back to the regulatory codes.  For example, Stonington, CT and Rhode Island have recognized coastal residential land as a natural resource (even though it is not state-owned).  These areas have imposed some stiff height limits on buildings so that there aren’t four-story buildings disturbing the imagery of the coastline and slope to water, respecting people who live inland. We run into some rigorous height limits – in Stonington, it’s 24’, which is a short two-story home. When you are talking about larger homes, this has led to a different way of thinking.

There are some communities that are less regulated in the height of the ridge and thus you can build four stories up. Then you get into this sort of vertical aesthetic and it’s a different conversation. The changing scale of the house means that some of your other expectations must change. There are all sorts of local extremes to deal  with.

  • What are some of the methods you employ in your design in order to minimize risk to the home (such as reinforcement for storms, etc)?

When it comes to risk management, a considerable number of precautions are mandated – and these standards grow and change every day.  In the face of these regulations and coastal realities, sometimes we need to counsel our clients that although we can build something, we may need to modify the plans to minimize the risk and to reduce the potential for workmanship or materials failure. For example, adding flashing and “mini-roofs” over windows is a great way to minimize risk.  And most doors are so protected now that we can focus more on the aesthetics.

  • How do you manage expectations when working with clients in complex coastal environments?

From an environment perspective, their vision and expectations really have to be managed when it comes to product, design and site.

On the coast, people are buying into a complex, highly regulated environment – but they don’t read FEMA regulations every day. So helping clients to develop realistic expectations is probably the most important issue when working on coastal projects.

  • As part of doing business on the coast, you offer a service called “Coastal Property Analysis”. Tell us more about this.

We developed this service that attempts to answer questions about how the proposed site will influence the build and design process.  It’s basically a careful examination of the feasibility of the site.

There are big questions that we can answer with this analysis – and to do that, we pull in resources from the locality and site engineering as needed. It’s not expensive, but it’s well worth the effort. With a designer’s approach to the site, we ask technical questions and put it in a report, providing value to the end-user. We talk about realistic options, cost, time for approval – and we subsequently build the buyer’s confidence in the purchase.  Even when our analysis tells us that the site will not be feasible, we find that the prospective homeowners are very grateful to have the information.

  • How do local codes affect your work?

It is always necessary for us to look at local codes. We have state building codes, and we have locality-specific FEMA regulations. However, the municipality itself can require even more, and they often do. It’s important when working in different communities to find out what is specifically required. Window protection is a good example. In coastal Connecticut, we have two communities next to each other. One requires impact windows and the one next door does not – it allows other forms of wind protection.

So when you consider the huge market in renovations out there on the coast, a careful understanding of and adherence to local codes is essential.

  • Are there supplemental services you look for from vendors?

We’ve had our best luck working with our local retailer, because as distributors of a variety of products, the retailer has a service that covers windows, framing, roofs, walls and waterproofing. We can have one meeting and get an idea about all of that. It’s a one-point process with them – over the last few years it has developed quite nicely. It is difficult for us to develop relationships with multiple different types of vendors.

  • What can a window and door retailer provide to help you with the coastal project process?

Support in specifying. A good window and door representative is part of the design process. When we get into complicated Lift and Slide door specifications, we’re not as familiar with that and we don’t want to find out later that there was a better way to do it.  We need the shop drawings and the ability to refine the specs. That’s huge – otherwise you’ll end up with just an “average” window and door project.

Throughout the summer, other coastal building professionals will share their thoughts and experiences with us.  In the meantime, if you have questions about a coastal project, contact the Hastings team. Email support@awhastings.com or call your Hastings Sales Representative.

Michael McKinleyMichael McKinley is Principal Architect for Michael McKinley and Associates in the seaside village of Stonington, CT.  Registered and licensed in Connecticut, Rhode Island, Massachusetts, and Florida, Michael specializes in residential design that is sensitive to the coastline.

Coastal Perspectives With Hastings Sales Rep Vin Andrews

coast2

The New England coastline offers unforgettable views and a relaxed lifestyle that draws people to live there, resulting in construction opportunities. However, sometimes these projects are complex, requiring special consideration of the project site and coastal environment. The good news is, with the right product mix and careful evaluation, the coastal market offers huge potential for retailers and their customers. Recently, we caught up with Vin Andrews, Hastings’ Retail Business Development Manager in Rhode Island, for a closer look at some key points to consider when working on coastal projects.

Q – When it comes to coastal building, which are more stringent – building codes or insurance company requirements?

A – Building codes are meant to establish minimum standards for a structure. In certain areas, insurance company requirements supersede codes, exceeding local specifications.  For example, in Wind-borne Debris Regions, the building code allows for the use of impact glazing, shutters or 7/16” plywood panels for storm reinforcement. In the same area, in order to qualify for coverage, an insurance company may require a homeowner to use a 5/8” pressure treated plywood panel instead.

Aside from these code requirements, there are other methods of protection that are often used on homes including motorized shutter systems and coated fabric panels, which are meant to reduce damage to windows and doors from flying debris during storms. In my experience, these products are much easier to use and store on-site than plywood panels. I recommend the use of these types of solutions as a supplement to Marvin’s products when used on the coast.

– What role does design pressure play in a coastal construction project?  And what are some other project considerations? 

–  Today’s changing weather patterns are forcing code changes in our coastal regions. Now more than ever you need to choose window and doors based on a more comprehensive criteria that includes performance.  I once had someone say to me before a presentation, “Don’t bring up Design Pressure, it’s too complicated and you’ll lose the audience.” The truth is, understanding Design Pressure, why you need it, and how to calculate it is critical to every project located in coastal areas or Wind-borne Debris Regions. Because choosing products that meet the correct performance rating in your area is the key to maximum performance of the building.

 Also, careful consideration should go into the topography and exposure of a project. Elevation changes could influence product performance needs and should be factored into window and door selection.  For example, the performance needs of a house on a bluff overlooking the ocean are greater because it could experience a higher wind velocity due to where it is sited on the building lot, especially during storms.  Many coastal project plans require the keen eye of an engineer to make calculations that ensure code compliance and site considerations. 

Q – Are there any special steps that should be taken when it comes time to install windows in a coastal project?  

A – Well, a house in a high wind or impact zone definitely require alternative installation methods.  These methods may include using screws through the jamb and/or structural installation brackets. To ensure ideal installation, proper flashing and consideration of structural mulling assemblies are also important. 

Q. Do you have anything else you would like to share? 

A –  Yes. The bottom line is that you should always take the time to do the research and weigh the factors that impact a successful coastal construction project.  Ask lots of questions. The end result is a happy homeowner and potential future business opportunity. That’s always worth it.

At Hastings, we have a team of knowledgeable professionals who have collaborated on coastal projects for decades. Your sales representative and inside sales and support team are accessible throughout project planning. Consult with us early in the process so that we can work together to make recommendations that result in buildings that perform to their maximum potential on the coast.

Throughout the summer, other coastal building professionals will share their thoughts and experiences with us.  In the meantime, if you have questions about a coastal project, contact the Hastings team. Email support@awhastings.com or call your Hastings Sales Representative.

Vin 2013

Vin Andrews is Hastings Retail Business Development Manager for the state of Rhode Island and parts of Southeastern Massachusetts. He has over two decades of experience recommending windows and doors for coastal environments including commercial, institutional, residential and historic projects.  

Marvin Architect’s Challenge Inspires!

When I was asked to blog about the 2013 Marvin Architect’s Challenge, I was very excited!  Being new to the Marvin brand team, I’m continually learning and discovering how our brand relates to consumers and our partners.  This challenge in particular, is a way to reach out to architects and celebrate their work on projects that help us slow down, look around and take in the view.

As I looked to last year’s winners from our region, James Estes and Donald Giambastiani, I was struck by how their projects were designed – with the same intention to heighten the experience with nature in a wondrous way.  Both architects were able to create a place with the ability to resonate with us on a deeper level. They provide us with a sense of connectivity and coherence, and we can recognize the significant role Marvin played, as conduit, to help achieve that sense through the beauty, quality craftsmanship and design flexibility of its windows and doors.

Architects continually provide us with a gift of a new pair of eyes so that we can see the world differently.  And for Marvin, there is no greater honor but to have our products be part of that.  That’s why the challenge is so important.  It’s a great way to have ideas and ideals that help shape our communities be showcased and recognized.

Now in its 5th year, the 2013 Marvin Architect’s Challenge is seeking designs, both residential and commercial, featuring Marvin windows and doors.  Entering the challenge is easy and the benefits are countless.  This year, along with the traditional panel of judges portion, there is a special “Showdown” component; where designs will be judged by the public.  In the past, winners have enjoyed the rewards of recognition and greater marketing exposure.  Also, the promise of exciting new challenges and opportunities cannot be ignored, either.

So if you are an architect take the challenge and enter your project!  Submit your best by MAY 1, 2013.  Entering is easy – visit marvin.com/inspired to learn more.

-Marichu Vanasse
Marvin Brand Manager

marichu

Integrity Red Diamond Program Returns

red-diamondThe annual Integrity Red Diamond Achiever Program is underway for 2013. This Program recognizes and showcases the building community’s unique Integrity residential and commercial projects. Last year, I was excited for the Program because it was an opportunity for us to recognize contractors who are using our products. In 2012, we submitted 14 projects into the national Program – and following the national judging, I was proud to see two of those become winners.

Five winners will be recognized as a “Red Diamond Achiever” and will be featured on Integrity’s website and in their social media efforts. So what’s new for 2013?  Those 5 winning projects will gain additional exposure by being opened up to public voting of a “People’s Choice Award.” I see this as a unique way to gain more exposure to consumers of award-winning projects and give contractors the additional marketing exposure they deserve.

A judging panel of industry professionals including Bob Vila, Patrick O’Toole, JoJo Liebeler, Shawn McCadden and Christine Marvin will evaluate each entry for a variety of criteria. I think this judging panel is unique in that each of these judges will bring a distinct perspective and analysis to each project submission.

In the past couple of years, Integrity has continued to meet the demands of the replacement and remodeling market by introducing products and options such as special sizing for windows to fit any opening, a simulated check rail option for casement windows to mimic the look of a traditional double hung, and tripane glazing for increased energy efficiency demands. And the list goes on…

This year, we are pleased to once again have the opportunity to reach out to loyal contractors in our market and not only recognize them for their work, but also to thank them for their loyalty to our brand.

So in thinking about this year’s Red Diamond Program – is there a customer you’d like to thank for his/her business? Does he/she feel special and appreciated?

Lastly, I recommend visiting the Integrity web site for the full details and how you can thank and recognize Integrity’s loyal contractors.

-Sandra Stoughton
Integrity Brand Manager  

Sandra Stoughton